I think you have some nice looking ties. The background is a little annoying, especially in close proximity to the merchandise pictures though.
Is the seersucker tie just a striped tie, or is there some actual pucker to the fabric? You might want a close up shot in any case.
I know this is not going to be popular with the Dappered audience, but I think you should raise your prices. With such a low price, I'm very skeptical about quality. Unfortunately, there is nothing on your site that addresses the quality of your ties. That's a huge red flag to me. If you do good work, then why not talk about it? Where are they made? What kind of lining do you use? How are they folded? There's no way I would buy any of your ties until I see lots of positive reviews. The fact that I have to pay for return shipping makes me even more skeptical.
I don't want to discourage you, but you might consider offering more information about your products to assure people that your ties won't fall apart after one or two wears. When a business doesn't volunteer information, then I assume the worst. For example, shoes that are made from "leather" are almost always corrected grain. If you use full grain leather, then you should say so. Some well established businesses can get away with not saying this because that information is easy to find elsewhere. Low cost doesn't equal value. Value is exceptional quality for the price level. I just need some assurance that you put as much effort into constructing your ties as you do in selecting them.
Is the seersucker tie just a striped tie, or is there some actual pucker to the fabric? You might want a close up shot in any case.
I know this is not going to be popular with the Dappered audience, but I think you should raise your prices. With such a low price, I'm very skeptical about quality. Unfortunately, there is nothing on your site that addresses the quality of your ties. That's a huge red flag to me. If you do good work, then why not talk about it? Where are they made? What kind of lining do you use? How are they folded? There's no way I would buy any of your ties until I see lots of positive reviews. The fact that I have to pay for return shipping makes me even more skeptical.
I don't want to discourage you, but you might consider offering more information about your products to assure people that your ties won't fall apart after one or two wears. When a business doesn't volunteer information, then I assume the worst. For example, shoes that are made from "leather" are almost always corrected grain. If you use full grain leather, then you should say so. Some well established businesses can get away with not saying this because that information is easy to find elsewhere. Low cost doesn't equal value. Value is exceptional quality for the price level. I just need some assurance that you put as much effort into constructing your ties as you do in selecting them.
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